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The strongest argument for openness: Facts quell rumors

The strongest argument for openness: Facts quell rumors
JIM PUMARLO
The strongest argument for openness: Facts quell rumors
JIM PUMARLO

As youths we all likely tried to hide bad behavior from our parents. The truth inevitably surfaced, and we bore the brunt of punishment. Lesson: Be up front with circumstances and repercussions typically are minimized.

Newspapers should communicate the same lesson to public officials who try to keep secret what they deem sensitive or unwelcome news: Be forthright. Make it standard procedure to volunteer the news and minimize rumors.

Newsrooms work tirelessly to deliver on the “public’s right to know,” and for good reason. In the words of David Bordewyk, executive director of the South Dakota NewsMedia Association: Open government is essential to good government. The public’s right to know was the thrust behind the SDNA’s support for a bill that passed this year’s Legislature to require all public boards to review the open meetings laws once a year, Bordewyk writes.

“Keeping an eye on government and informing readers about public meetings are among the most important jobs for community news media organizations.”

Government transparency often centers on open records and open meetings laws, Bordewyk notes, acknowledging

YOUR RIGHT TO KNOW

that laws can be confusing and lead to misunderstandings. So why not require an annual refresher course? It’s a great idea, one that should be pursued by other state press associations if it’s not already on the books.

At the same time, newspapers should not wait for the often lengthy and zigzag path of a worthy idea to reach the finish line. Why not initiate meetings with local officials to review and explore the intricacies of open meeting and data practices laws.

Newspapers certainly should stand on the letter of the law when seeking access to public information and meetings. Two other points should be stressed.

First, advance requests based on the spirit of openness – no matter what the law dictates. Challenge public officials to place themselves in the position of friends and neighbors seeking answers from city hall. Would they be satisfied with “no comment”?

Second, underscore the value of setting benchmarks for community conversation. Meeting in secret or withholding information only fuels rumors. If gossip has reached the newspaper, those affected can rest assured it has circulated broadly, especially fueled by social media. At minimum, hearsay exaggerates the facts. At worst, the whispers promote blatant falsehoods.

The opportunity to deliver facts straight from the source is one of the strongest arguments editors can present to those otherwise hesitant to share information. Citizens still may dismiss statements as a “company line,” but parameters have been set for discussion.

The premise of openness should be delivered to the private sector as well. Companies and individuals are not subject to the same laws as public bodies, but they ought to be aware that their news is equally important to the community and often travels more quickly than a city council vote.

Conflicts over the public’s right to know often focus on a specific meeting or particular document. Officials also should be reminded of the value of everyday openness.

I vividly recall the “news” passed along by my photographer when I sat behind the editor’s desk. Word had reached his son’s elementary school that a teacher at the middle school had lost all his fingers in a lab experiment. We promptly tracked a story for that day’s edition. The superintendent set the record straight. The teacher lost a fingertip and all was handled very calmly and professionally.

Our first inquiry, however, went to the school principal. She refused comment, charging us with sensationalism. A few minutes later, she called and canceled her subscription without even seeing our report. I’ll stand by our decision to pursue and publish the story. I’m certain we prevented a lot of misinformed table talk at dinners that evening.

I applaud Bordewyk and his association for securing legislation to require all public boards to review the open meetings laws once a year. In tandem, I encourage newspapers to pursue meetings to orient public officials on the laws. Nothing is more important in newspaper missions than to preserve and advance the public’s right to know.

Jim Pumarlo is former editor of the Red Wing (Minn.) Republican Eagle. He writes, speaks and provides training on community newsroom success strategies. He can be reached at and welcomes comments and questions at jim@pumarlo.com.

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