Jacobson recognized for his excellence in banking

Gerald Jacobson (center) accepted his Leaders in Banking Excellence Award Aug. 16, from WBA President and CEO Rose Oswald Poels, and WBA Chair Al Araque, at a ceremony held in Madison. Submitted Photo

Gerald “Jerry” Jacobson, president of Northwestern Bank, has been recognized by the Wisconsin Bankers Association (WBA), for his excellence in banking, community service and civic involvement. The WBA hosted a celebration Aug. 16, unveiling three new plaques on the Leaders in Banking Excellence installation, at its headquarters in Madison. Established in 2020, the wall now profiles 27 outstanding current and former banking leaders.

“We are delighted to congratulate Jerry on being inducted into the Leaders in Banking Excellence,” said Rose Oswald Poels, WBA president and CEO. “This designation reflects the highest standard of excellence – both in helping to shape our industry and in serving our Wisconsin communities.”

Jacobson has been a dedicated figure in banking since June 1978, contributing over 45 years of service at Northwestern Bank. Starting as a teller, he progressed through roles as an auditor, cashier, executive vice president and president, a position he assumed in 1998. His leadership style emphasizes personal connections with staff and fostering their professional growth, demonstrated by his daily interactions with employees and regular visits to all Northwestern Bank locations.

Beyond banking, Jacobson’s civic engagement is extensive. He has volunteered with more than two dozen community organizations, including Blugold Beginnings; Eau Claire Confluence Arts, Inc.; Junior Achievement; and the YMCA. His encouragement of volunteerism has inspired Northwestern Bank’s employees to contribute approximately 1,600 hours annually, to community organizations.

Jacobson’s impact on the Chippewa Valley’s economic development is notable, with leadership roles in local business organizations and efforts to revitalize downtown areas. Under his guidance, Northwestern Bank’s have assets grown, and he advocates for the banking industry and has served on various boards, including those of the Federal Reserve Bank of Minneapolis, Community Bankers of Wisconsin WBA.

He was honored as the 2023 WBA Banker of the Year. Jacobson’s commitment to excellence and community has left an enduring, impactful legacy.